Toyota Logo, car video production with CineSalon

No More Boring Cars

Backstory


Toyota made a promise:

No more boring cars.


We were tasked with making a series of videos supporting the mission.


Plugging into the influencer marketing experts at IZEA, we provided all production and post, rapidly turning around multiple social ready videos across the US.


how we did it —


CineSalon managed all production facets keeping video production costs in budget by handling all aspects of location management, production crewing, and post-production in-house. This approach ensured that the videos were not only high-quality but also budget-friendly, making it a smart marketing strategy for Toyota.

Our team traveled to multiple locations up and down the west coast to capture the best stories that felt native to the influencers style and brand.

Results

We were able to smash expectations on a limited budget and time table.


Utilizing a small crew to assist the creators in upping their content quality while allowing them to do what they do best scoring over 45 Million views and generating conversations between the brand, creators, and potentials.

Interested?

Creating influencer driven content? Send us a message.


We'll be happy to share what worked for similar organizations and talk through your ideas.

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